Cheetah Girl fever has hit our house. The eldest kidlet attended their concert on Sunday (Everlife and Hannah Montana also performed) and is now the proud owner of a pink Cheetah Girl warm-up jacket that she'd wear to bed if we let her.
If you don't have any tweeners or cable, you probably have no idea what I'm talking about. Or why I know that one of the Cheetah Girls celebrated her birthday on Saturday.
But ever since the Cheetah Girl 2 movie premiered on The Disney Channel last month, that's all we've heard about and listened to at home and in the car. Our youngest kidlet, age 3, can sing all the songs including a sweet lullaby in Spanish. Our boy kidlet, age 6, does his own version of Cheetah hip-hop dance moves.
It was the same when High School Musical premiered. Marketing genius, I tell you. I wonder if there is anything PR wise that authors can learn from this!
Discover new sweet romance books!
