Just when I'd come to embrace Stranded with the Bad Boy for the title of my continuity book, they changed the title on my today. The new (or would that be newest?) title is S.O.S. Marry Me! I guess the other title was deemed too sexy and crossed line boundaries. Of course, that probably would have related to higher sales. Just kidding!
A title is a title. Too many people have input-editorial, marketing and focus groups-to get attached to a book title. I remember when I was asked to change Enough About Henry to something else. I was devastated. We came up with title The Wedding Masquerade since all the other Henry matchmaking books had the word "wedding" in the titles. Then marketing asked to add the word Billionaire so the title became The Billionaire's Wedding Masquerade. Talk about a mouthful. But then the book sold pretty well so I stopped worrying about titles. The powers that be do know what they are doing.
Do you pay much attention to titles as a reader? Would the title of the book make you pick it up? Or would it keep you from buying it?
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